US Market Penetration
This Italian based company created an elegant upscale incense product line to elevate the home fragrance category.
WHERE TO START?
With the intention to make a splash, Logevy had lots of unanswered questions.
NO BRAND RECOGNITION
Starting from scratch, Logevy was an unknown brand coming into the US market.
BUSINESS MODEL
Exploring the right business model leads to long term growth.
PACKAGING
With fragility and hazmat at the top of the list of concerns, Logevy needed solutions.
SPECIFIC TOOLS
FOR THE JOB
We aligned our business interest and took capital risk to help launch Logevy in the US by utilizing various advertising strategies and the Vine Program.
We focused on listing optimization that could penetrate the home décor and fragrance categories. We like to think you could smell the page.
Our warehouse team worked to discover the best packaging for the optimal customer experience, guaranteeing the product arrived in mint condition.
ALMOST ONE BOTTLE SOLD
PER DAY SINCE LAUNCH
