Where rugged durability meets artful design. This veteran-owned company crafts exceptional pet supplies in the USA, blending function with form for a safer, more sustainable product.
With five trademarks underneath its umbrella brand, SodaPup lacked a unifying consistent message on Amazon.
Branding bled into advertising as keywords were missing or ineffective and customers could not identify with the various product lines.
Without control mechanisms in place, some wholesale accounts popped up on the platform effecting pricing and advertising.
Our magicians weaved a consistent branding message throughout each listing, storefront, enhanced brand content and advertising.
We used an AI platform to negate wasted spend and improve campaign performance over time.
We got our hands dirty and identified all unauthorized Sellers to clean up the platform and steady pricing.
